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CAF Report Findings About Online Donating

18-Jul-2019

An Infographic from Charities Aid Foundation reveals interesting details about donating behaviour online.

Online fundraising has a number of benefits for charities and their donors. It allows donors to give easily and securely. And for charities it is a cost-effectively way to collect donations and information about their supporters.

But how common is online donating?

Charities Aid Foundation (CAF) work to help donors, companies and charities make a bigger impact. They have recently released their UK Giving report. It is the largest multi-year study of giving behaviour in the UK.

As part of the study, CAF asked people if they donated online in 2018. And for those that did, they were asked what prompted their donation.

CAF produced an Infographic detailing these findings.

For more information, visit the CAF website.

If you’re interested in overcoming the challenges of generating income for your group or organisation, you might find the support available through MVA’s Funding and Marketing Club useful – click here to find out more.

 


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